Privacy Policy

At The Enchanted Horse, we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website or make a purchase. By using our site, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect and process the following types of information:
- Personal details such as name, email address, billing/shipping address, and payment information.
- Order details including products purchased and preferences.
- Technical information such as IP address, browser type, and usage data (via cookies and analytics).

2. How We Use Your Information

We use your information to:
- Process and fulfil your orders.
- Communicate with you regarding your order, account, or enquiries.
- Send you marketing emails or newsletters (if you opt-in).
- Improve our website, products, and customer service.
- Comply with legal and regulatory obligations.

3. Cookies

Our website uses cookies to enhance your browsing experience. Cookies help us remember your preferences and understand how visitors interact with our site. You can manage or disable cookies through your browser settings, but some site features may not function properly without them.

4. Sharing Your Information

We do not sell your personal data. We may share your information with trusted third parties only when necessary, such as:
- Payment processors to complete your transaction.
- Print and shipping partners to fulfil your order.
- IT and analytics providers to maintain and improve our website.
All third parties are required to respect the security of your personal data and comply with GDPR regulations.

5. Data Retention

We retain your personal data only as long as necessary to fulfil the purposes we collected it for, including legal, accounting, or reporting requirements. Typically, order information is retained for 6 years in compliance with UK tax law.

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